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Channel Based Metrics

The ability to see engagement rate, engagement and impressions per channel.

  • Guest
  • Oct 29 2021
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  • Guest commented
    30 Nov 07:07pm

    I've run into the same need. To expand here with more specific detail:

    Problem Statement:

    I help research for a leading brand that is looking to expand its use of the pulsar platform to understand how owned posts perform. It’s important for them to understand when posts receive engagements in order to inform post scheduling optimization. Currently, tracking engagement rates for an individual post overtime Is a very manual process with lots of filtering and excel exports.


    Suggestion:

    -The ability to easily filter to individual posts and measure engagement rate changes/engagement accumulation by the hour.


    Impact:

    -This will promote the use of core (instead of other own post evaluation tools) to a client that already heavily uses trac.

    -It will promote the use of engagement rate, an incredibly powerful metric, as a useful benchmark for success.

    -It will make the use case of individual post evaluation more accessible to users.